Imagine the scenario; customers call you requesting information on your products or services – there’s only so much you can do via telephone and delivering brochures via postal services takes time and costs money. It would be great to say, “If you take a look at our web-site, I’m sure you’ll find what you need there.”
You may ask yourself,
“Why do I need a website…
I already have a good customer brochure.”
With an internet site, your service is accessible globally to prospective customers 24 hours, 365 days a year.
Customers and the general public almost expect that a company has a web-site.
Web-sites are quicker, easier and more cost-effective to update than print based media; therefore, you can have pictures, details and prices of your services and the very latest company information. A web-site can play an integral part of your company’s promotional and marketing strategy. It also makes a powerful statement about your business, showing that you have planned for the future by securing your on-line presence today.
The advantages of having a web-site are:
You can publicize your business service to millions of potential customers
You can update your website with your latest pricing much easier and cheaper than print based media
You can link your website with other advertising campaigns, therefore creating business awareness
Your business now has an extra outlet for accepting applicants
Websites are easier and cheaper to change or update than conventional print based media
Websites make it easier for customers to do business with you
You can compete with other companies in your market area
Improving your website so that it generates traffic and increases sales is the right thing for your business